7 Best URL Shortener Services | Shrink and Track Links

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If the shortened links of Bitly were visited 2.1 billion times and that too 12 years ago, you can very well estimate the necessity and popularity of the URL shortener services nowadays.

These URL shortener services are used for various reasons, like beautifying a link, restricting the number of characters, and decreasing typing required.

The best URL shortener services are- Bitly, Rebrandly, TinyURL, BL.INK, URL Shortener by Zapier, Shorby, Sniply, etc.

We have given an extensive list of features of these services in detail, along with all the available pricing plans.

7 Best Services That You Can Rely Upon For URL Shortening

The following are the seven best URL shortener services – 

1# Bitly

Bitly

There is no need to create an account to shorten an occasional link. It allows you to track around 20 real-time data points like organic shares and the location of your visitors. It is the best all-around URL shortener.

What you need to pay for Bitly

Apart from the free service, there are three main plans from which you can choose –  

A# Basic Plan

In this plan, you need to pay $29 every month or $348 annually. This plan includes – 

  • Up to 1,500 branded links per month
  • Create and share branded links
  • Redirect any link
  • QR Codes
  • Bulk link shortening
  • Basic email support
  • Complimentary custom domain.
B# Premium Plan

You need to pay $199 every month or $2,388 annually in this plan. Apart from every feature of the basic program, this plan includes –

  • Up to 3,000 branded links per month
  • Campaigns
  • Mobile Deep Links
  • Advanced Analytics
  • Integrate with 1K+ apps
  • UTM Builder
C# Enterprise Plan

In this plan, you are given the option of custom pricing. Apart from every feature of the premium plan, this plan includes – 

  • Up to 10,000 branded links per month 
  • Advanced user and group permissions
  • Comprehensive data and analytics
  • 99.9% SLA uptime
  • Personalized onboarding and expert account manager support
  • At scale link generation 

2# Rebrandly

Rebrandly

If you want the data about who is clicking your links and the popularity of each link, Rabrandly is something you should invest your money in. Since it integrates with Zapier, it will allow you to create a short and branded link for new WordPress posts or Dropbox files. It is the best URL shortener for creating branded links.

What you need to pay for Rebrandly

Apart from the free service, there are three main plans from which you can choose –  

A# Starter Plan

In this plan, you need to pay $29 every month. This plan includes – 

  • 25,000 Clicks Tracked per month and then $3 per month for each 1,000
  • 5 Custom domain names and then $5 per month
  • 5,000 Total branded links and then $3 per month for each 1,000
  • Unlimited Fast redirects
B# Pro Plan

In this plan, you need to pay $69 every month. This plan includes –

  • 150,000 clicks tracked per month and then $1 per month for each 1,000
  • 5 Custom domain names and then $5 per month
  • 15,000 Total Branded links and then $3 per month for each 1,000
  • Unlimited Fast redirects
C# Premium Plan

In this plan, you need to pay $499 every month. This plan includes –

  • 1,500,000 Clicks Tracked per month and then $1 per month for each 2,000
  • 20 Custom domain names and then $5 per month
  • 150,000 Total Branded links
  • Unlimited Fast redirects

3# TinyURL

TinyURL

Since 2002, this service has been helping people to create short links (that never expire) quickly. If you want to see the history of all your shortened links, then you can sign up on TinyURL. The paid plan gives you access to branded domains, tracking, analytics, etc. It is one of the best URL shortener services for quick, anonymous use.

What you need to pay for TinyURL

Apart from the free service, there are two primary plans from which you can choose –  

A# Pro Plan

In this plan, you need to pay $12.99 every month. This plan includes – 

  • Unlimited Clicks on URLs
  • No default expiration
  • Unlimited shortened URLs
  • 10,000 API limits
  • 500 Active TinyURL
B# Bulk 100K Plan

You need to pay $129 every month in this plan. This plan includes – 

  • 100,000 Clicks on URLs
  • default expiration in 90 days
  • 300,000 shortened URLs
  • 10,000 API limits
  • 100,000 Active TinyURL

4# BL.INK

BL.INK URL Shortener Services

The Dashboard of this website will show you general statistics and trending links. It allows you to add tags to the shortened links so that you can see the traffic of your connection in new ways. Through the analytics page, you can keep an eye on location, device, and referrers. It is one of the best URL shortener services for small business owners.

What you need to pay for BL.INK

There are five plans from which you can choose, and each project comes with a free trial of 21 days –  

A# Expert+ Plan

In this plan, you need to pay $48 every month. This plan includes – 

  • 10,000 Active links
  • 3 Users
  • Unlimited Redirects
  • 7,500 Clicks Tracked
  • GDPR Compliance
  • 15 Domains 
B# SMB Plan

In this plan, you need to pay $99 every month. This plan includes – 

  • 50,000 Active links
  • 15 Users
  • 250 Dynamic links
  • Unlimited Redirects
  • Clicks Tracked
  • GDPR Compliance
  • 30 Domains 
C# Team Plan

In this plan, you need to pay $299 every month. This plan includes – 

  • 250,000 Active links
  • 25 Users
  • Dynamic links
  • Unlimited Redirects
  • 30,000 Clicks Tracked
  • GDPR Compliance
  • 60 Domains
D# Business Plan

In this plan, you need to pay $599 every month. This plan includes – 

  • 500,000 Active links
  • 50 Users
  • 1000 Dynamic links
  • Unlimited Redirects
  • 60,000 Clicks Tracked
  • GDPR Compliance
  • 100 Domains

E# There is also an Enterprise custom plan to decide things as per your likings.

5# URL Shortener by Zapier

Zapier

Whether you have to upload a new product to the Shopify store or you want to add a photo to Instagram, URL Shortener by Zapier will be of great use. It allows you to create products that will come into action each time you make a product or upload a post. The shortened URL gets saved to Google Sheets (or directly to other apps). It is one of the best URL shortener services for automatically creating short links.

What you need to pay for Zapier

Apart from the free plan, there are four other plans from which you can choose –

A# Starter Plan

In this plan, you need to pay $41.10 every month. This plan includes – 

  • 3 Premium apps 
  • 20 Zaps
  • Filter and Formatters
  • Multi-step zaps
  • Webhooks connections
  • Up to 2 users
  • 15 minutes update time
  • 750 tasks per month
B# Professional Plan

In this plan, you need to pay $100.73 every month. This plan includes – 

  • Unlimited Premium apps 
  • Unlimited Zaps
  • Filter and Formatters
  • Multi-step zaps
  • Webhooks connections
  • Up to 5 users
  • 2 minutes update time
  • 2,000 tasks per month
  • Custom logic paths
  • Auto replay
C# Team Plan

In this plan, you need to pay $614 every month. This plan includes – 

  • Unlimited Premium apps 
  • Unlimited Zaps
  • Filter and Formatters
  • Multi-step zaps
  • Webhooks connections
  • unlimited users
  • 1 minute update time
  • Custom logic paths
  • Auto replay
  • Premier support
  • 50,000 tasks per month
D# Company Plan

In this plan, you need to pay $1231.41 every month. This plan includes – 

  • Unlimited Premium apps 
  • Unlimited Zaps
  • Filter and Formatters
  • Multi-step zaps
  • Webhooks connections
  • Unlimited users
  • 1 minute update time
  • Custom logic paths
  • Auto replay
  • Premier support
  • User provisioning
  • Custom Data Retention

6# Shorby

Shorby

If you use Sorby, there will be no need to change the short URL (your Instagram bio). Add the latest content to Shorby and leave the link as it is. It allows you to create Click to call boxes. These boxes are for various social media like Whatsapp, Skype, etc. It is one of the best URL shortener services for Instagram users.

What you need to pay for Shorby 

 Each of the four plans comes with a free trial of 21 days –  

A# Start plan

In this plan, you need to pay $9 every month. This plan includes – 

  • Click insights
  • 1 messenger
  • 3 branded URLs
  • Unlimited links per page
  • Built-in Affiliate link
  • 1 dashboard (Team)
  • 3,000 tracked clicks
  • 1 Ad platform
  • 3 smart pages (bio links)
  • 2 rich links per bio
B# Rocket plan

In this plan, you need to pay $15 every month. This plan includes – 

  • Click insights
  • 5 messenger
  • 5 branded URLs
  • Unlimited links per page
  • Built-in Affiliate link
  • 1 dashboard (Team)
  • 10,000 tracked clicks
  • 1 Ad platform
  • 5 smart pages (bio links)
  • 10 rich links per bio
C# Pro plan

In this plan, you need to pay $29 every month. This plan includes – 

  • Click insights
  • 5 messenger
  • 50 branded URLs
  • Unlimited links per page
  • Built-in Affiliate link
  • 1 dashboard (Team)
  • 30,000 tracked clicks
  • 7 Ad platform
  • 50 smart pages (bio links)
  • 50 rich links per bio
  • Google analytics
D# Agency plan

In this plan, you need to pay $99 every month. This plan includes – 

  • Click insights
  • 5 messenger
  • 250 branded URLs
  • Unlimited links per page
  • Built-in Affiliate link
  • 5 dashboard (Team)
  • 1,000,000 tracked clicks
  • 7 Ad platforms
  • 250 smart pages (bio links)
  • 500 rich links per bio
  • Google analytics
  • Team members

7# Sniply

Sniply

Apart from helping you get a short URL, it also helps add a CTA (i.e., call to action) for any link that you want to share, suggesting the audience subscribe to your newsletter. You will have to click on the manage section on the dashboard and select Call to Actions for this. It is one of the best URL shortener services for adding a CTA to the links you share.

What you need to pay for Sniply

Each of the four plans comes with a free trial of 14 days –  

A# Basic plan

In this plan, you need to pay $29 every month. This plan includes – 

  • 2 brand profiles
  • Customize colors
  • 5,000 clicks per month
  • 1 team member
  • Input from CTA
B# Pro plan

In this plan, you need to pay $79 every month. This plan includes – 

  • 6 brand profiles
  • Add retargeting pixels
  • 20,000 clicks per month
  • 3 team member
  • A/B Testing CTAs
C# Business plan

In this plan, you need to pay $149 every month. This plan includes – 

  • 10 brand profiles
  • Remove Sniply logo
  • 50,000 clicks per month
  • 5 team member
  • Use custom domain
D# Agency plan

In this plan, you need to pay $299 every month. This plan includes – 

  • 15 brand profiles
  • Custom scripts
  • 250,000 clicks per month
  • 10 team member
  • Phone and email support
In A Nutshell

So, compare and contrast all the features and prices given and make your decision. We are always here to help you out whether you are facing a problem in running your YouTube channel or managing your other social media accounts. Hopefully, you have a clear idea by now where you should invest your money.