With over 90% of people using Instagram following at least one business account, starting on Instagram as a brand might prove to be more complicated than what you initially think. In the end, you need to obtain a large number of Instagram followers quickly in order to succeed, and that’s certainly not the easiest thing in the world to do.
So, how do you get thousands of real followers to your business’s Instagram account? Well, the days of shortcuts and automation tools such as Nitreo are over—that’s for sure. While these tools may temporarily increase your follower count, they will definitely not benefit your business in the long run.
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How To Get Get Instagram Followers Without Buying Them?
And, while you might want to consider hiring a growth service, you should keep in mind that the only Instagram followers who are beneficial are those who engage with and care about your brand when looking for one. This is because a false follower count may inflate your pride, but it won’t help you with your Instagram strategy.
For that reason, let’s look at the list of methods below to attract more organic Instagram followers without having to pay.
Find Your Target Audience And Adjust Your Efforts
If you’re currently posting on Instagram but aren’t getting any feedback, such as likes, comments, or followers, it’s time to switch up your content kind and tone. First, see what people see and like; you can do this by looking at the Instagram stats for each post.
You can also examine your competitor’s Instagram profile and content, giving you some new, different ideas. Then, publish more posts regularly once you’ve found content that resonates with your audience, and you can expect to see your followers’ count grow.
Stay True To Your Brand
It’s no lie that too much experimenting can suffocate the growth of your audience. Consistency is key to building a strong brand, and people come to expect something specific from you after following you for a long time—something they appreciate.
While it’s crucial to experiment with different types of material as you never know what you will find, once you’ve found your niche, don’t stray too far from it without a well-thought-out approach.
Publish Relevant Content Only
Keeping up with industry news, current events, and pop culture might help you get more people to interact with your account. Keep an eye on what’s hot and trending to see how you might use it according to your brands’ posts. Is there a new viral meme out there? Start thinking about how you could tailor it to your brand.
Is there something in the news that has an impact on your industry? Create a unique article for your blog and promote it across Instagram and other platforms. You may also use nocaply find the perfect caption to help you promote your blog in your Instagram account.Using current events and internet trends to promote your content can help you reach a larger audience, especially if you use the proper hashtags.
Always Be Honest And Real
On Instagram, things may get a little phony from time to time, so don’t be scared to be genuine and offer relatable content. People can be won over by highlighting your company’s quirks. For instance, user-generated content, third-party content, and even employee quotations will provide insight into what your business values and prioritizes. And if you’re comfortable with making videos, try using the Instagram stories tool to show off your corporate culture or personality.
Promote Your Account On Other Platforms
If you already have a large following on another social media platform, make sure your Instagram followers are aware of it as well. You should also promote your Instagram account on your website to get more people to follow you, and cross-promotion can be done in a variety of ways, such as:
- Put your Instagram handle in the bios of your other social media platforms.
- Connecting your Instagram account with your Facebook or Twitter accounts, allows you to post to all three sites at the same time, automatically.
- Incorporating an Instagram link into your email signature.
Interact With Influencers
Another good tip for promoting your Instagram business account is to find and follow the most influential people in your field of expertise and keep an eye on what they’re saying in the captions and what they’re sharing. Then, join in on the discussion. People who are following and interacting with those influencers are most likely members of your target audience, and if you respond to something they say, you might gain a new follower.
Get A Birds-Eye-View Of Your Account
Take a step back and look over your entire Instagram feed and check if it’s cohesive or if there is anything missing. Additionally, make sure all of your images are professional and on-brand, that you’ve set up Instagram highlights, and that your bio information includes hashtags and a current link to your website or related material.
Final Words
There’s no silver bullet when it comes to getting a large following on Instagram, but there are ways to get people to follow you organically, rather than buying them from a third party. Consider these tips shared above and you’ll be well on your way to gaining a substantial following that doesn’t come with a price tag.
